Privacy Policy

Last updated: 14 October 2026

This Privacy Policy explains how FitMyWall, operated by Giclai LLC (“FitMyWall”, “we”, “us”), collects, uses, and protects information when you use our website, web application, the FitMyWall Go mobile app, and the FitMyWall Shopify app (together, the “Service”).

1. Information we collect

  • Account information — name and email address when you sign up, and authentication details if you sign in with Google or Apple.
  • Images you upload — photos of your wall and artwork images you provide so we can generate a to-scale preview. These are processed to create your preview and may be cached temporarily to power features like re-rendering and history.
  • Billing information— handled by our payment processors; we receive limited details (plan, status, last four digits) but never your full card number. A visualization package bought in the FitMyWall Go app is paid through Google Play or the App Store: we receive the store’s confirmation of the purchase, never your payment details.
  • In the FitMyWall Go app— the camera and the photos you choose are used only when you take or pick a picture of an artwork or a room. Measuring a wall height uses the phone’s motion sensor on the phone itself: no video or picture is recorded for it. The app does not collect your location, contacts or microphone. Without an account, your artwork and drafts stay on your phone; a room photo is sent to us to find its walls.
  • Usage & device data — pages viewed, actions taken, approximate device/browser, and a hashed (not raw) IP address for analytics, abuse prevention, and billing of widget preview sessions. We do not store shopper personal identifiers from storefront previews.

2. How we use information

  • To provide, operate, and improve the Service and generate your wall previews.
  • To process subscriptions and bill for usage.
  • To diagnose problems, monitor performance, and prevent abuse.
  • To communicate with you about your account, support requests, and service updates.

Helping improve our AI wall detection

Help make FitMyWall work better for you and other users. With your consent, FitMyWall, operated by Giclai LLC, may use your uploaded room photos and adjustments you make to detected walls to train and improve its proprietary AI wall-detection model — helping it recognize more room layouts and create more accurate previews.

Participation in model training is optional. You can withdraw consent and request deletion by contacting support@fitmywall.com. See our Privacy Policy for retention details and your rights.

AI model improvement is separate from running the product, and you control it. To make wall detection better we use room photos and the wall corners people mark on them. On the website this is on by default; in the FitMyWall Go app we ask you first, and nothing is used until you say yes. You can switch it off at any time under “Help improve AI features” in Account settings → Privacy & data, or under Account → Privacy & AI in the FitMyWall Go app. It is one setting for your whole account, on the website and in the app. Switching it off stops any further use, deletes the training records kept with your account, and marks what was already sent from your account for training as withdrawn, so it is left out of future training. A model that has already been trained is not changed. You can also take a single room out of training and keep the rest. Using the product’s AI features (e.g. wall detection) processes your image to deliver the result, and never depends on this setting either way.

In the FitMyWall Go app the setting covers the room photos you add: the photo, the walls found in it and the wall you settle on. Your artwork photos are not used for training, and neither are rooms you save to a team workspace from the app. If you use the app without an account, your room photos are used for this only if you say yes when the app asks, as described for our public demo below, and you can change your answer in the app under Account → Privacy & AI.

The same applies where FitMyWall runs inside a store’s product page, on our public demo, or in the FitMyWall Go app used without an account: the room photo you upload and the wall you mark may be used to improve wall detection. Photos are kept for no longer than 180 days for that purpose, are never sold, and are not linked to an account.

3. Third-party services

We share data with service providers only as needed to run the Service:

  • Stripe — payment processing for the web app plans.
  • Shopify— billing and app integration for merchants who install our Shopify app (handled via Shopify’s Billing API).
  • Google Play and the Apple App Store — payment for visualization packages bought in the FitMyWall Go app. We ask the store to confirm a purchase before adding it to your account.
  • AADML— our AI data platform. When walls are detected in a room photo, or when you confirm or adjust the walls, that photo and the wall markings may be sent to AADML, which stores and analyses them for us to measure and improve FitMyWall’s wall-detection model. This is part of the optional model training described in section 2. For a signed-in account it happens only while that setting is on; for store previews and the public demo, only when those wall features are used.
  • Hosting & infrastructure providers — to store and serve the application and data.

4. Cookies

We use a first-party session cookie to keep you signed in. We do not use third-party advertising cookies.

5. Data retention

We retain account data for as long as your account is active. Raw widget event/analytics records are retained for approximately 90 days; aggregated, non-identifying usage statistics may be kept longer. Deleted spaces are moved to Trash and permanently removed (including their images) after 30 days. You can permanently delete your entire account — and all associated room photos, spaces, projects, and saved designs — at any time from Account settings; this deletion is immediate and irreversible.

6. Your rights

Depending on your location (including under GDPR and CCPA), you may have the right to access, correct, export, or delete your personal data, and to object to certain processing. To exercise these rights, contact us at the address below. Shopify merchants’ data-deletion requests are handled through Shopify’s mandatory shop/redact and customers/redact webhooks.

7. Security

We use industry-standard measures to protect your data, including encrypted transport (HTTPS), hashed IP storage, and access controls. No method of transmission or storage is 100% secure.

8. Children

The Service is not directed to children under 16, and we do not knowingly collect their data.

9. Changes to this policy

We may update this policy from time to time. Material changes will be reflected by the “Last updated” date above.

10. Contact

FitMyWall is operated by Giclai LLC, 6710 E Cave Creek Rd., Cave Creek, AZ 85331 USA. Questions about this policy, or a request to access, correct or delete your data? Email us at support@fitmywall.com or visit our Contact & Support page.